Introduction

MarketerMetrics ("we," "us," or "our") operates the website marketermetrics.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or purchase our products.

Information We Collect

Information you provide

  • Email address — when you sign up for the free chapter or purchase the course
  • Payment information — processed securely through our payment provider (Dodo Payments). We do not store your credit card details.

Information collected automatically

  • Usage data — pages visited, time on site, clicks, scroll depth, and other interaction data
  • Device information — browser type, operating system, screen resolution, and device type
  • IP address and approximate location
  • Referral source — how you arrived at our website

Analytics and Tracking Technologies

We use the following third-party services to analyze website traffic and improve our marketing:

  • Google Analytics — to understand how visitors interact with our website. Google Analytics uses cookies to collect anonymous usage data. Google's Privacy Policy
  • Heatmap and session recording tools — to understand how users navigate and interact with our pages (clicks, scrolls, mouse movements). These tools may record anonymized session replays.
  • Facebook Pixel (Meta) — to measure ad performance and create targeted audiences for advertising on Meta platforms. Meta's Privacy Policy
  • Google Ads (remarketing/conversion tracking) — to measure ad conversions and serve relevant ads across Google's network. Google's Privacy Policy

How We Use Your Information

  • To deliver the course content you purchased or requested
  • To send you the free chapter via email
  • To process payments
  • To analyze website usage and improve our content and user experience
  • To run and optimize advertising campaigns
  • To communicate with you about your purchase

Cookies

Our website uses cookies and similar tracking technologies. These include:

  • Essential cookies — required for the website to function
  • Analytics cookies — help us understand how visitors use our site
  • Advertising cookies — used to deliver relevant ads and track ad performance

You can control cookies through your browser settings. Disabling cookies may affect your experience on our site.

Data Sharing

We do not sell your personal information. We share data only with:

  • Payment processors (to complete transactions)
  • Analytics and advertising platforms (as described above)
  • Email service providers (to deliver course content)

Data Retention

We retain your email address and purchase records for as long as necessary to provide our services and comply with legal obligations. You can request deletion of your data at any time.

Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Request correction or deletion of your data
  • Opt out of marketing communications
  • Opt out of targeted advertising

Children's Privacy

Our website and products are not directed at children under 16. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date.

Contact Us

If you have questions about this Privacy Policy or your data, contact us at:
nika@zaridze.com